What will I learn on the E-course?

♥ Through daily lessons & assignments over 6 weeks, learn everything you need to know about Photo shoot Planning, Styling, Camera Skills and Lighting techniques for photographing lovely things for your blog or online store.

♥ Recommended course time is 50 hours to read all of the lessons and complete the assignments, but you have 24 weeks of course access to complete it at your leisure and fit the course around your life.

♥ If you have ever envied bloggers and sellers with great photography and wish you could take your own beautiful photos then this course is for you!

♥ Aimed at complete photography beginners, Lyndsey’s Photocraft e-course will have you feeling camera confident in no time.

What makes Photocraft® unique?

♥ With 14 years experience as a professional photographer, Lyndsey knows the skills you need to take great photos for your business and teaches you how to shoot like a pro using easy tricks and tips.

♥ Course places are limited so that you can be personally guided through your course by Lyndsey with feedback and encouragement as and when you need it.

♥ Small group chat rooms allow you to make friends and share your progress and achievements with other creative business owners to keep you motivated.

♥ You control the pace at which you learn, with 24/7 access to work the course around your business.

♥ Students from 6 continents of the world have signed up to learn with Photocraft!

Photocraft® – Latest Student Reviews

100 Lesson E-Course

5 5 1
This course has been the most amazing journey I have taken in a long while. Lyndsey is a natural born teacher. She is encouraging yet patient. She explains everything in a down to earth way. You never feel intimidated by jargon. Both my product photos and my social media photos have improved no end and I feel confident that I now have the tools to keep on practising and improving. I've already seen this translate into more sales and more followers on social media. I would highly recommend this course to anyone, and I can't wait to do more courses or workshops with Lyndsey!

100 Lesson E-Course

5 5 1
This course is the best online course that I have ever done (and I have done several art related courses before) Lyndsey is very clever in the way in which she has put it together. It was fascinating, perfectly paced and just a pleasure to do. I have learnt so much, as Lyndsey is very generous with the course content and with the feedback she gives whilst working through each module. I didn't want the course to end, and just wish that I lived closer so that I could attend all the workshops as well. Thank you !

The Best Money Your Business Will Ever Spend

5 5 1
I cannot say enough good about this course! Before I signed up, I was worried about spending what seemed like a lot of money. I'm very nearly at the end of the course now and I can honestly say that it's the best money the business has EVER spent. The way the course is structured is so clever and simple. I'm not very technically minded but even I could understand the simple way the course is presented. As well as helping me to develop valuable camera skills (and knowledge), the course also covers styling, set up, lighting etc. and has made me think about my product presentation in a whole new creative way. The difference between the photos I was taking before I started this course and the photographs I have taken with my new found knowledge is unbelievable.....you would never think they were taken by the same person with the same camera! I strongly believe that beautiful pictures sell products and this course really has helped me to start taking beautiful pictures that I'm proud of instead of mediocre product snaps (at best). I can't wait to re-photograph everything on our website. If you're debating about whether or not this course is worth the money..........STOP DEBATING! Honestly! Sign up as soon as you can. I wish I had done it ages ago. I can't think of one bad thing to say about the course.

More reviews

2016-17 Course dates

Fit the course around your life and holidays! Choose your start date and enjoy 24 weeks of lesson and tutor access to complete 6 weeks of lessons and assignments.


11th Jan

22nd Feb

25th Apr

13th Jun

12th Sept

7th Nov


16th Jan

3rd April

(Tickets on sale later today)

Ticket Prices

Full course £495

Includes (new for March 2017):

New lessons and assignments each day for 6 weeks!

24 weeks of course access in total

Downloadable notes

Tutor interaction & Live chat room

A Goodie bag in the post!

Approximate currency conversions (October 2016):





The Lessons

Click on the week to expand…

Week 1

This e-course guides you through the stages of planning, lighting and shooting your products, creations or adventures in the professional way!

We kick off this fun course with creating a mood board for your brand and discovering what props and backgrounds you need!

Week 1 includes:

  • Camera basics to instantly improve your photos
  • How to define your perfect customer and target them through clever imagery
  • How to define your own photographic style that is different and unique
  • How to research and apply colour trends to your photos
  • How to select perfect backdrops for your photos
  • How to make your own backdrops or where to source them
  • Photo formats and the roles of different photo types

Week 2

Next we look at styling in another fun week of lessons

You will learn…

  • How professionals use clever prop tricks to make their sets look real
  • Where to position your props in a photo and choose which props work with the subject
  • Essential props and tools for your prop box!
  • How to create seasonal photos
  • How to add value to your brand and create desirable photo downloads
  • How to decide on props for large and small subjects
  • How to make useful lighting tools

Week 3

Photography means to draw with light, and in week 3 we learn exactly how to do that! Become a master at lighting and your photos will instantly look professional.

You will learn:

  • How to light your subjects using natural light
  • How to remove reflections or add highlights to a subject
  • How to create atmosphere and mood using simple lighting tricks
  • How to get bright & colourful photos every time!
  • Creating a magazine style lifestyle look using light
  • How to capture colours accurately
  • How to create brilliant white backgrounds for small-medium sized items (using just a window and daylight!)
  • A little history of photography and how modern day cameras capture an image

Week 4

In week 4 we look at your camera and how to replicate the beautiful scene you have created before you, taking control of your camera after learning how to create the elusive white background!

You will learn…

  • Quick tricks to improve the accuracy of your photos, understanding how your camera gets it wrong
  • The fundamental rules of Exposure and how to control your camera in manual modes
  • How to control exposure like a pro and remove trial and error from your photo shoot
  • Simple ways to understand exposure settings and what they mean for your photography
  • How to control background blur and focus on specific areas of the scene
  • How to create super cute shaped bokeh

Week 5

By this stage you have mastered styling and lighting techniques and we continue with conquering those camera skills!

You will learn:

  • How to remove the fuzzy look and achieve crystal clear photos
  • How to capture motion and add life to an image
  • How to get great photos in tricky lighting conditions or on the move
  • How to decide which camera settings to use for different scenarios
  • All about lenses and understanding what your camera can see
  • How some cameras produce better results than others and what you should look for in a camera
  • How to work on location
  • How to become a story teller and take killer editorial shots
  • How to photograph your studio and other room scenes
  • How to work with models or take stunning selfies!

Week 6

In the final weekof lessons we bring all of the previous lessons together to great effect in creating a solid photo shoot plan and taking some fabulous photos that will work hard for your business!!

You will:

  • Learn Tips for photographing specific tricky subject types
  • Learn How to further style your image digitally
  • Discover How to watermark your photos
  • Learn How to resize your photos for different formats
  • Perfect digital cut outs of an item from a background
  • Plan your own photo shoots & complete Photo shoot assignments
  • Create your own Step by step photo shoot guide from my blue print!

Book your course place here